With the high profile offered to so many footballers these days, their every move highlighted by the tabloid press, as if they were some sort of figurehead to look up to. Add to that the increasing role of agents, constantly telling them that they are worth their weight in gold, is it any wonder so many of them are looking for a "New Challenge" or "More Security" for the future.
It looks to all the world as if Kieran Westwood has fallen into this trap, thinking (or believing his own press) that he is "Better than Coventry City" or "Too big for the Championship".
Where does he go from here, probably onto the bench of a Premier League Club as second or third choice. He is a good keeper, but far from being a great keeper. He was everyone's player of the season last year, but against what competition? He has had some good games for CCFC and has made many very good saves, but that is his job.
He is not a Peter Shilton, or Pat Jennings, does not have the natural ability of a Joe Hart, or the commanding of the box of a Peter Schmeichael or Brad Friedel.
We have had potential great keepers in the past, with the accolades heaped upon a young Chris Kirkland, the world seemed to be at his feet. He got his move to the Big Time at Liverpool and a belated England Cap, but where does he sit in the International scene now?
There are many other decent keepers in the lower divisions waiting to take his place and we should all wish him well, he has been well rewarded for his services here, but maybe he needs reminding that the grass is not always greener!